WHAT WE DO
Appliances ~ Electronics ~ Integration
An appliance repair business at heart, at Bekins we take the time to understand things from the inside out, from washing machine units to the newest distributed audio technology. As a result, there isn’t much we can’t do when it comes to home appliances and electronics.
Whether you’re looking for a great deal on a new dishwasher, or need to enlist our CEDIA certified technicians to custom design your home theater system, we can help. Whatever you need, we have the service, expertise and equipment to get the job done right – and at a great value.
At Bekins, we know appliances and electronics. Now, let us get to know you.
Our company history and daily strive for excellence.
The Bekins Way
Our standard is known here as the Bekins Way, and it’s simple: we work to provide service beyond anything you’ve ever experienced before. Here’s how we do it:
- Our stores are designed to mirror real home environments, with working kitchens and home theaters that are wired for you to test drive. Start the dishwasher to hear how loud it is. Try the touchscreen lighting and shade control panel.
- New Bekins sales professionals receive six months of Bekins Bootcamp Training to ensure deep product knowledge. By the time our staff set foot on the showroom floor, they’re not only skilled professionals; they’re also experts on customer service.
- High-pressure sales tactics are not how we operate. Instead, we listen; we take the time to get to know you, so we know exactly how to give you choices that make the most sense for your home, life, and budget.
- After that, we’re here for whatever you need – installation, training, repair – for the life of the product.
Why choose Bekins?
Our legendary customer service is a result of more than forty years of striving to exceed customer expectations. We help you navigate the maze of misinformation to find the products that make the most sense.
Our goal is to exceed our customers’ expectations. We believe that conducting ourselves with integrity, honesty and transparency is the reason our business has grown. Our reputation is our bottom line.
The truth is that there’s much more to an appliance or device’s value than its price tag. How long will a product last? Are replacement parts and service available for it? The brands we carry – and don’t carry – have been chosen very carefully based on years of repair experience. Our goal is to save you money and offer you the best value not just on the day of your purchase, but for years and decades to come.
Our award-winning electronics team includes more certified professionals than any other retailer in Michigan, and the rest of our staff are rigorously trained as well. As a company, we’ve stayed ahead of each new innovation in technology with continuing certification, training and expansion.
Proud to be Michigan’s greenest appliance dealer!
We’ve worked hard to reduce our own carbon footprint. Our Coopersville Service Center has been intentionally equipped with the storage space, cardboard balers and other machinery necessary for us to recycle over 90% of all waste that goes through our facility. That includes cardboard, cores, plastic ties and film, styrofoam – even old appliances.
Have the confidence of knowing that when you work with Bekins, you’re not only supporting our efforts in sustainability – you’re lowering your own carbon footprint as well.
Giving back to the community.
We’re grateful for the support the West Michigan community has shown Bekins over the years, and we recognize that none of our success would have been possible without their commitment to us. Over 10% of all our profits are given to a range of charitable causes right in our own community.
I have been a customer of Bekins since 1991 and have purchased appliances, audio and video equipment, as well as theatre equipment. I have always been very impressed with their service and selection. I would highly recommend Bekins to anyone looking to make similar purchases.
Scott & Gina Prince, Holland, MI