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How Whirlpool Inspired Bekins To Be A More Green Company

Bekins Recycling Efforts - Green company

We not only take care of our customers at Bekins, we also take care of the environment. We believe we are the greenest appliance dealer in the nation, by recycling more than 90 percent of waste in our facilities. Company President Scott Bekins says a visit to the Whirlpool Corporation headquarters right here in West Michigan inspired him to make Bekins a more green company.

“We realized the lengths they go through to recycle and protect the environment,” Scott said. “I thought we should really be doing that. When we built our Coopersville Service Center and Warehouse in 2015, we made a commitment to become one of the greenest appliance dealers in the nation.”

it’s not easy being green

“Many people are not aware of how appliances are packaged these days,” Scott said. “They think it just comes in a cardboard box and we flatten the box.”

However, many appliances do not come in a cardboard box anymore. It takes plastic, banding, corrugated cardboard, styrofoam and other products. We do a lot more than just collapse cardboard.

Recycling at Bekins making a big impact

While some of it appears small, two aspects really add up:

  • We employ more than 100 people.
  • We receive thousands of packaged appliances and electronics every year.

We take the time to not only recycle, but also sort them every day. The commitment in space and time for the cause can really add up as well.

“It does cost more to recycle than to simply throw it away, but it’s worth it,” Scott said. “It’s worth it for our environment and for future generations.”

being a more green company helps the environment

With the help of Louis Padnos, we have tracked how much our recycling has impacted the environment. Since moving into our Warehouse and Service Center in Coopersville in Spring 2015, we have saved:

  • 836,621 KWH of energy
  • 11,967 gallons of oil
  • 2,016 trees
  • 830,340 gallons of water
  • 7,116 pounds of air pollution effluents
  • 442 cubic yards of landfill space

$4,944 of landfill space

Better Laundry: Front Load vs. Top Load Washing Machine

Front Load Washing Machine eightWest

There are times when consulting with industry experts beats any research you can do yourself online. When it comes to a washing machine, everyone has their preference. At Bekins, we do too!

While we offer a variety of styles, we believe front load washing machines clean your clothes the best.


To meet government guidelines for high efficiency, washing machines use less water. Many high efficiency top load washing machines without an agitator will barely move your clothes. Don’t believe us? We took the top off one and recorded it on video. How much detergent residue do you think will be left in this load?

A front load washing machine can use less water and still get your clothes clean. It works on a front load because your clothes will tumble through the small amount of water.

what’s the hesitation?

Some people hesitate to use a front load washing machine because they have heard about some of the old, original versions which had problems with mold. Manufacturers like Whirlpool have largely solved that problem. If you care for your washer properly, you won’t have that issue.

Two simple ways to avoid mold in a front load washer:

  1. Crack the door open when you are not using it.
  2. Use one good brand of high efficiency detergent and don’t use too much of it.


We have a variety of Whirlpool washers and dryers in our showrooms. We appreciate Whirlpool’s American-made products, with headquarters right here in West Michigan.

Whirlpool wall oven from Bekins makes impression in Mason home

Whirlpool Wall Oven in Mason

Homeowners at the new James Edwards Builders home in Mason left our Grand Rapids showroom happy with their purchase. However, the Whirlpool, KitchenAid and Bosch appliances perform much better in their home than they ever expected. They are especially impressed with their new Whirlpool wall oven.

whirlpool wall oven improvements

The homeowners said they bought new appliances in a different home within the last few years, which included a combination wall oven from Whirlpool. Yet, the homeowners say Whirlpool’s newest wall oven has improved by leaps and bounds.

“These are so much more superior to what we had,” one of the homeowners said.

Their combination wall oven offers convection cooking on the top and bottom. However, the smaller oven on top requires less space to heat so it cooks food faster. You can also use the top oven as a microwave to cook food even quicker.

The full-sized oven on the bottom works perfectly for larger meals, like your Thanksgiving turkey.

Finally, it features convection conversion. The oven can help you convert your traditional recipe into the correct temperature and time for convection cooking.

The Bekins Way

Our business model is simple. We want you to be so thrilled with your purchase and experience that you not only come back, but also recommend us to others. Makes sense doesn’t it?


The homeowners appreciated the variety of appliances in our Grand Rapids showroom. They also said Appliance Professional Jeff Choponis answered all of their questions. After asking the homeowners the right questions to get a feel for their wants and needs, Jeff told them what he thought would be the best fit for them. They choose the Bosch dishwasher, the KitchenAid electric cooktop, the Whirlpool wall oven, and a finger-print resistant stainless steel Whirlpool refrigerator.

The homeowners said they really appreciated his advice, and the appliances performed even better than they expected once they started using them in the home.

Whirlpool appliances in Mason

TEST whirlpool appliances IN OUR SHOWROOM

Visit our state-of-the-art, interactive showrooms in Grand Rapids and Grand Haven. Test Whirlpool appliances in environments that mirror a real home experience. Our Appliance Professionals will be happy to help you find the right appliances for you.


Life Upgraded Ottawa County CAC

Our motto at Bekins is “Life Upgraded.” We understand that you will only care about a product’s features when those features can improve your life.

Bekins volunteers recently installed appliances and electronics in an addition for the Children’s Advocacy Center of Ottawa County. Their Development Director, Rebekah Bakker, tells us how the appliances and electronics help the employees and children at the center.


With the equipment that you have installed; we have been able to hold trainings. We have been able to hold conferences with all of the team members around the table and it has really enhanced our ability to collaborate. The quality of the picture on the screen has really made this a state-of-the-art facility for our team members.

– – Rebekah Bakker, Development Director





Washers & Dryers at Bekins Energy Star

At Bekins, we take many efforts to reduce our carbon footprint. We offer new Whirlpool washers that will save water and rate well with the Energy Star standards. Their new features help the environment but may leave some customers confused.

ENERGY STAR GUIDELINES changing expectations

If you start seeing detergent residue on your clothes with a newer washing machine, especially one that rates well with Energy Star, we offer simple solutions to try before calling our service department.

As a way to use less water with each wash, new Whirlpool washers have changed their “Normal Wash” settings. For years the rinse cycle in a “Normal Wash” setting offered a deep wash. The tub would fill with water, agitate the clothes, then drain the water.

Washer Options Energy Star

Newer washers now spray the clothes with water in the rinse cycle, then drain the much less remaining water.

The solutions?

  • You can use less detergent, because your normal wash cycle is using less water. This option can save you both time and money.
  • You can also activate various “options” to tell the washer that you want the tub to still fill with water, agitate and drain for your rinse cycle.
  • Which options? That depends on the model so you need to consult your Use and Care Guide.


That’s why we have a service department. We want you to be thrilled with your purchase. That means helping you use it correctly and making sure your appliances work.

Have any questions, give our Service Department a call at 616-288-1020.

Bekins Appliance Repair - Energy Star